The Work: Artists and Arts Businesses
I'm a writer with a depth of experience working with artists and writing about the creative process. So I'm adept at providing copy that reflects that special spark that distinguishes each artist, musician, designer or business I write for. When your audience sees your passion along with the excellence of your talent, skills and services, they'll come looking for you. Iíve been a copywriter, a PR rep, a jazz DJ and a writing teacher — I write fiction myself — so I know how crucial your creative vision is and I know how to write about it.
Here's What I Write
Let your audience know about everything thatís innovative, exciting, thoughtful, brazen, subtle, irresistible and invaluable about your art and your services. Let Rocket Words help get them fascinated, so they show up on your doorstep, ready for action.
Make sure your website tells your story with style and that you're getting your selling points across effectively. It's not how many words; it's the right words. I make sure every idea you present is clearly expressed and doing its job to communicate who you are and what you do.
A sharp, up-to-date press kit is essential. I produce lively, concise releases and bios, efficiently organized to get your most crucial information front and center. I'll help you build a new press package, update your current kit, or write individual releases to highlight your latest accomplishments.
Your brochures and fliers must have sharp, engaging copy to be read and remembered. Get your message right, in a style that fits who you are and speaks clearly to your audience. I know the arts and take the time to learn what you do, so I can make your story sing.
A newsletter is a great way to gain name recognition and let your audience know what you're up to. Provide features your audience can use — helpful hints, cool links, hot news. Add a special offer and your calendar and you've got a publication your audience will welcome. Theyíll identify you as a great source for art, services, and expertise. My copy will help you get there.